Hormone Optimization

Bioidentical hormones tuned to your bloodwork.

Testosterone, estradiol, thyroid, and adrenal support - provider-guided, lab-driven, continuously titrated. No one-size-fits-all.

Start hormone optimization
Warm mature couple relaxing together at home
Licensed clinicians
Lab-driven protocols
Shipped to your door
No insurance required
The basics

Signs your hormones may be out of balance.

Hormones shift gradually with age, so the symptoms are easy to dismiss or chalk up to stress and getting older. They often trace back to declining or imbalanced hormones, which is why a diagnosis is built on your symptoms and bloodwork with a clinician's review, never a guess.

Low energy and fatigue

Persistent tiredness that rest doesn't fix, and a drop in the drive you used to take for granted.

Low libido

A noticeable decline in desire or performance that doesn't track with how you otherwise feel.

Weight gain and body changes

Stubborn weight, especially around the middle, and a harder time building or keeping lean muscle.

Mood changes and anxiety

Irritability, low mood, or a new edge of anxiety that feels out of character for you.

Poor or restless sleep

Trouble falling or staying asleep, and waking unrested even after a full night.

Brain fog and slow recovery

Trouble focusing, word-finding lapses, and workouts or stress that take longer to bounce back from.

A licensed clinician confirms what's driving your symptoms with the right testing before recommending treatment. If something else fits better, they'll tell you, and help you find the right path.

How KAYU works

Four steps from curious to optimized.

01

Take the assessment

2 minutes. Goals, symptoms, medical history.

Clinical-grade intake reviewed by a provider, not a template.

02

Comprehensive labs

50+ markers. At-home kit or Quest / Labcorp.

Hormones, thyroid, metabolic, inflammation, micronutrients. HSA/FSA eligible.

03

Consult with your provider

HIPAA video call. AI-transcribed. Recapped.

Licensed clinician reviews your labs, builds your protocol, answers questions.

04

Delivered in 48 hours

Discreet packaging. Refills ship automatically.

Compounding pharmacy partner. Free 2-day shipping. Cancel anytime.

No commitmentHSA / FSA eligibleCancel anytimeFree 2-day shippingLicensed clinicians

How hormone optimization actually works.

01

Restore an optimal range

Hormones like testosterone, estradiol, and thyroid decline or drift with age. When your symptoms and labs point to it, a clinician restores those hormones toward a healthy, individualized range using forms your body recognizes.

02

Keep the whole system balanced

Hormones work together, not in isolation. Your provider looks at how estrogen, thyroid, and related markers interact, then manages them as a system so improving one does not come at the expense of another.

03

Lab-driven and titrated over time

Your protocol starts from your bloodwork and symptoms, then your provider rechecks labs and how you feel and adjusts the dose. Optimization is an ongoing, monitored process, not a single prescription.

Therapies a clinician may consider for you.

Testosterone

Supports energy, libido, mood, and lean muscle when labs and symptoms show low levels, in men and in select women at low dose.

Injection, cream, or pellet

Estradiol

Replaces declining estrogen to ease hot flashes, night sweats, sleep, and dryness, most often in perimenopause and menopause.

Patch, cream, or oral

Progesterone

Bioidentical progesterone for cycle balance, sleep, and protecting the uterine lining when estrogen is prescribed.

Oral or topical

Thyroid support

Levothyroxine or NDT for an underactive thyroid, dosed to a full panel rather than a single number.

Oral, levothyroxine / NDT

DHEA

A precursor hormone that can support energy, libido, and overall hormone balance when labs show a deficiency.

Oral

Enclomiphene / HCG

Options that can help preserve the body's own production and fertility for men who want to maintain it.

Oral or injection

Which therapies are appropriate, and at what dose, is a clinical decision your provider makes from your symptoms and bloodwork. Some products are compounded, are not FDA-approved, and require a prescription. Individual results vary.

Your care team

Real clinicians, not a call center.

Your protocol is built and monitored by a licensed clinician, the same people who designed KAYU's care model. Named, credentialed, and accountable for your results.

Narine Chilyan, DNP, AGNP-C

Narine Chilyan

DNP, AGNP-C

Clinical Director · Functional & Preventive Medicine

HormonesFunctional MedicineWeight Loss
Dr. Aram Mkhitarian, DO

Dr. Aram Mkhitarian

DO

Medical Director · Integrative Medicine

OsteopathicIntegrativePrimary Care
Kiana Golfeiz, PA-C

Kiana Golfeiz

PA-C

Aesthetics · Longevity · Regenerative

PeptidesAestheticsRegenerative

How KAYU compares.

KAYU
Typical telehealth
In-clinic
Reviews symptoms and full bloodwork before prescribing
Face-to-face video consult with a licensed clinician
Treats the whole hormone system, not one hormone in isolation
Ongoing monitoring and dose titration
Medication shipped to your door
Transparent pricing, no insurance required

A general comparison of care models. Specific offerings vary by provider.

Membership

Simple, transparent membership.

Pay for care, not markups. Medication, when prescribed, is billed separately by a licensed pharmacy at its published cash-pay price. No insurance required, HSA and FSA eligible, cancel anytime.

Consult
$49.99one-time

Pay for the visit, no membership.

  • 60-minute video consult with a licensed clinician
  • A personalized plan if treatment is appropriate
  • Prescription sent to a licensed pharmacy
  • Credit applies to your first month if you upgrade
Book a consult
Most chosen
Root
$199per month

Ongoing care, monitoring, and 10% off.

  • Everything in Consult
  • Ongoing provider oversight and dose titration
  • Quarterly lab panel, KAYU pays Quest direct
  • 10% off compounded medication, unlimited messaging
Start Root
Branch
$499per month

Full optimization with bloodwork included.

  • Everything in Root
  • Comprehensive hormone + metabolic panel included
  • Broader multi-system optimization when appropriate
  • 20% off medication, priority scheduling
Start Branch

Medication is billed separately by a licensed pharmacy at cost, only after a clinician approves it.

Hormone optimization FAQ.

What is hormone optimization?

Hormone optimization restores hormones such as testosterone, estradiol, progesterone, and thyroid toward a healthy, individualized range when they have declined or drifted. A licensed clinician reviews your symptoms and bloodwork to decide whether it's appropriate and to build a personalized plan, then monitors and adjusts it over time.

What's the difference between bioidentical and synthetic hormones?

Bioidentical hormones match the molecular structure of the hormones your body produces, while older synthetic versions differ slightly. Your KAYU clinician selects FDA-approved bioidentical options where appropriate and, when a compounded formula fits your needs, explains what that means before anything is prescribed.

Do I need bloodwork before starting?

In most cases, yes. A licensed clinician reviews your relevant hormone and health markers alongside your symptoms to confirm what's driving how you feel and to choose a safe, personalized protocol. For thyroid, that means a full panel rather than a single TSH value. Your provider then rechecks labs over time and adjusts as needed.

Is hormone therapy safe?

When prescribed by a licensed clinician and monitored with regular labs, hormone therapy has a well-established safety profile, though it carries benefits and risks that depend on your health history, the hormones used, and how they're delivered. Your provider reviews your history and labs, declines or adjusts treatment when it isn't appropriate, and monitors you over time as part of staying safe.

How long until I notice a difference?

Many people notice changes in energy, sleep, mood, or libido within the first several weeks, with fuller benefits building over the following months as your provider fine-tunes your protocol. Everyone's timeline is different, which is why follow-up labs and monitoring are part of care. Individual results vary.

Can I do this online, and do you take insurance or HSA / FSA?

Yes. Your assessment, video consult, and follow-ups happen online, and medication ships to your door, with bloodwork through an at-home kit or a nearby lab. You pay for your provider and care; if medication is prescribed, the pharmacy bills it separately at cost. No insurance is required, and many patients use HSA or FSA funds toward eligible care.

Your next move

Ready to feel rooted?

Two minutes to the assessment. One week to your first consult. A protocol built on your bloodwork from a provider who knows your name.

✓ No credit card✓ 7-day guarantee✓ Cancel anytime✓ HSA / FSA eligible